How to create an anchor attraction on the Burin Peninsula

Description 

How are tourism anchors developed, such as Gros Morne, Witless Bay Ecological Reserve, etc.)? Perhaps the Burin Trailway or the Fortune Head Ecological Reserve could be a regional tourism anchor if they are properly communicated to the world. How do you make an attraction stand out from all of the clutter of others that are available to them?

Departments 
Locations 
Newfoundland and Labrador
Canada
Rural Secretariat Regions 
Burin Peninsula
Economic Zones 
Zone 16 - Schooner
Themes 
Tourism and Recreation