Art texts are often written by art experts, but often audiences are not experts and are coming from quite different points of view. While they respect the art historical knowledge, audiences can also benefit from getting a different perspective from another discipline – for example how a physicist might look at an abstract painting, or a marine biologist might see a landscape painting.
For this project, our first goal is to consider communication about art. Workshops around text writing held at Rotary Arts Centre (RAC) will be open to all members of the community. They will focus on different ways to write about art (there are no golden rules, and no ‘one way’!). They will also involve non-art experts from the university and community who may never have been asked to comment on art to find how to articulate their thoughts.
Our second goal is to improve the way that the Memorial Art Collection is displayed, and its meaning is communicated, thereby enabling more members of the university and wider community to engage with it. We will revise the way that texts are used to describe the Collection in Grenfell and St Johns by incorporating texts by non-art experts from the university and wider community. We will also promote these through a social media campaign that features work by community artists, Grenfell alum and work from the Memorial collection. In addition, we will incorporate video links where artists and non-art experts will be recorded discussing their responses to artworks.
We will host a concluding workshop to evaluate what we have achieved and to address the social implications of the different ways in which we can think about and discuss art.
The project is an important part of the School of Fine Arts strategy to expand on the way that the Grenfell Art Gallery services the community of Western Newfoundland, in particular by supporting the energetic and vibrant community of artists in the region, many of whom are graduates of our program. The project is a joint initiative with the Rotary Arts Centre.
Corner Brook, NL